Global Hotel Alliance (GHA) is the world's largest alliance of independent hotel brands. Founded in 2004
on the model of airline alliances, GHA brings together a diverse collection of 50 independent hospitality
brands with more than 1,000 hotels in 100 countries, connected through GHA DISCOVERY, the alliance's
award-winning multi-brand loyalty programme.
GHA DISCOVERY serves over 35 million members globally, enabling guests to earn and redeem rewards across the entire portfolio while allowing member brands to benefit from shared technology, cross-brand revenue, and global distribution — all while preserving their unique identities and operational independence. GHA's member brands include Anantara, Kempinski, Capella, Viceroy, Corinthia, Outrigger, Pan Pacific, Tivoli, and many more. GHA is headquartered in Dubai, UAE.
For more information, visit www.globalhotelalliance.com.